Posts in news
Digital Information World Releases "State of Influencer Marketing in 2019" Infographic

In a world where customers are more discerning than ever before, how companies market matters. Maybe that’s why there has been a 1500% increase in the searches for “influential marketing” over the last three years. For more information on the state of influencer marketing today, check out this new infographic from Digital Information World.

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Brands Can Now Promote Influencer Posts as Ads on Instagram

Instagram is now focusing on transparency in advertising by allowing brands to sponsor or promote influencer posts as their own ads. Rather than a brand paying an influencer discreetly for a post, this will create and formalize the process behind ad-buying. These branded content ads will expand the overall reach of the post.

Read more about Instagram’s branded content tools —>

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The Insta360 One Camera Adopts Insane FlowState Stabilization Features

This feature will allow you to capture “hypnotically smooth video, no matter what you’re doing,” according to the company’s website. 

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Samsung Announces Production Of World's Largest Capacity SSD (30TB)

Samsung has announced production of a record-setting 30TB SSD, but don’t expect to use it any time soon. This solid state drive is designed specifically for enterprise customers looking to shift from the unreliable platter HDDs of yesteryear to the speed and reliability SSDs offer.

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Will Access To Analytics Be The Comeback Snapchat Needs?

During its latest quarterly earnings call, Snapchat CEO Evan Spiegel shared, “We have historically neglected the creator community on Snapchat...In 2018, we are going to build more distribution and monetization opportunities for these creators.”

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Honda Employs Influencer Marketing Strategies in 2018 Super Bowl Ad

By funneling interested viewers to websites and apps, companies such as Honda are better able to interact with their consumers through graphics, games, and limited time sales, while also collecting quality data on when and why users left their platform. The most prevalent form of this advertising is influencer marketing.

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