This past Thursday, The Queen of England made a post on Instagram for the first time ever. In true royal fashion, the Queen approached a podium and clicked “post” on a ready-to-post photo of a letter that was sent to her great-grandfather over a century.
Watch the Queen make her first post —>
Read MoreInstagram influencer Meghan Young shares some of her secrets on how she’s able to earn close to $100,000 annually by hiking mountains around the world. Young reports that she charges up to $1,500 for a single post on her page.
Read MoreInfluencers across various industries are sharing what it takes to design a bedroom that is not only “Instagram-worthy” but also something that makes them feel cozy when they’re spending time in their rooms. Some individuals have hired designs, others have dragged their significant others into the process, while others have jumped into the unknown world of interior decor and surprised themselves in a big way.
See how some of the bedrooms turned out —>
Read MoreShay M. Lawson is an intellectual property attorney who is focused on protecting people’s passions (and profit) through copyrights, trademarks, and contract laws.
“The biggest mistake I see creatives making is assuming they’re ‘too small’ to be stolen from or copied,” says Lawson.
Shay also has a passion for making lasting, social changes in the entertainment industry. Read more about what she is doing to help influencers —>
Read MoreGovernment agencies are now looking to influencers to help with their marketing. Although it is not common practice yet, there are a few things these agencies are looking for in an individual. Here are 5 strategies that will help develop the ideal strategy to work with government agencies:
Understand Your Objectives
Use Social Listening to Find Influencers
Paid vs. Volunteer Influencers
Follow Best Practices
Nurture Your Influencer Community
With Black Friday behind us and the holidays quickly approaching, brands are actively pushing out products or incentives through many facets, including influencer marketing. Consumers use Pinterest as a catalog and they “shop” around for ideas.
Read MoreIn recent times, podcasts have proven to become a very popular platform for influencer. The primary attraction to podcasts is that it encapsulates a more “authentic ad experience.” YouTube and other content sharing platforms have sometimes come across as obviously sponsored. In podcast formats, ads are more difficult to skip.
Read MoreMany businesses are struggling to reach the Gen Z demographic because oftentimes influencers aren’t a part of their marketing plan. Ultimately, the younger generation is listening to influencers and it can make or break the future of your business depending on if you choose to work with an influencer or not. Learn about what actually makes influencers so influential and how you can leverage influencers to help boost sales.
Read MoreMany brands are now looking to partner with influencers outside of the typical Hollywood celebrity. However, companies won’t just work with anybody simply because of their following. Here are a few quick ways to win over the brands you are hoping to work with.
Read MoreYouTubers, want to better engage with your subscribers, inspire original content, and grow your business? Here's your guide to the new Community Tab to help you do just that: introduce your tab in a video, encourage others to enable notifications, state the purpose of your tab, market your products, promote and offer sneak peeks for latest videos, poll viewers, host Q&A's and more.
Read MoreThere are pros and cons to both programs, however there is a better software depending on what kind of video you plan on making. Most vloggers prefer Final Cut Pro because it's cheaper, and easier to edit with for Mac users (faster rendering). If you plan on taking a more cinematic approach to video, Premiere is often recommended because of After Effects and more in depth functionality. Check out the video below to learn more.
Read MoreA media kit is a promotional tool Influencers and Creatives can use to better market themselves! Ideally, this would showcase who you are, what you do, why anyone should care, and why they want to hire you. Don't know where to start? Don't worry, we've done it for you. Click here to download.
Read MoreEvery social platform has different standards for high engagement and good audience interaction. To list a few:
Youtube: 14% (Views to Subscribers)
Instagram: 3 - 6%
Twitter & Facebook: 1 - 2%
Read MoreQuickBooks Self-Employed is a perfect tool for influencers needing to write off expenses and file taxes properly at the end of the year. The best part: all you have to do is swipe left or right to keep track of expenses. It's like tinder for your wallet!
Read MoreAs an influencer, you have enough leverage to get yourself a free place to stay while traveling. But how do you convince hotels and resorts you're worth it? Send them an email introducing yourself and attach a pitch deck giving them all the info they need to know about you, your socials, and what you can do for them. A pitch deck is the most professional way to lay out the details of your trip. Don't know how to build a pitch deck? Don't worry, we've made one for you. Enjoy your trip.
Read MoreAmplifr is a must have for infliuencers dominating the space accross multiple platforms. It allows you to share and schedule posts to nearly any social network and view analytics on it!
Read MoreAs an Influencer, you can stack your plate way too high with social networks and platforms full of hungry fans expecting more and more content out of you everyday. Crowdfire is an app that helps you grow online and find new ways to engage your audience everyday. It's your own super-smart marketing sidekick helping you stay on top of all your accounts!
Read MoreMango Street has released a preset pack for creators wanting to achieve a lifestyle / travel edit to their photos. Check out the free Lightroom presets!
Read MoreHere are 3 mistakes Jake Paul would have avoided while he climbed his way up the ladder on social media:
1. Don't give up on creating consistent content.
2. Don't forget the power of spreading your self on multiple platforms.
3. Recognize the strength of exposure over money.
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