The Secret Behind Nano-Influencers
The term “influencer” can be based on several criteria, typically having what’s considered a “large” following. A nano-influencer, is an individual with a following between 1,000-5,000 people. The ideas behind this is that the following is more niche, and the influencer is also more in tune with her or her followers.
There are many reasons as to why working with a nano-influencer may be more effective for a brand. Learn more —>